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Price discovery in the small and in the large : momentum and reversal, bubbles, and crashes

Kedar-Levy, Haim - In: Journal of financial markets 48 (2020), pp. 1-21

Persistent link: https://www.econbiz.de/10012631804

Moving towards healthy : cuing food healthiness and appeal

Amar, Moty; Gvili, Yaniv; Tal, Aner - In: Journal of Social Marketing 11 (2020) 1, pp. 44-63

Purpose: This paper aims to offer social marketers an innovative method to promote healthy foods. This method demonstrates the effectiveness of indirect communication in attracting consumers to healthy foods. Further, it aims to offer a way to promote food as healthier with no detrimental...

Persistent link: https://www.econbiz.de/10012413540

To protect and support : Why would consumers find foods tastier if these foods help support a desired self‐identity

Tal, Aner; Gvili, Yaniv; Amar, Moty - In: Psychology & Marketing 39 (2021) 4, pp. 701-714

Persistent link: https://www.econbiz.de/10012808563

How Counterfeits Infect Genuine Products : The Role of Moral Disgust

Amar, Moty; Ariely, Dan; Carmon, Ziv; Yang, Haiyang - In: Journal of Consumer Psychology 28 (2018) 2, pp. 329-343

Persistent link: https://www.econbiz.de/10012082985

Pain and preferences : observed decisional conflict and the convergence of preferences

Schrift, Rom Y.; Amar, Moty - In: Journal of consumer research : JCR ; an … 42 (2015) 4, pp. 515-534

Persistent link: https://www.econbiz.de/10011553105

To protect and support : why would consumers find foods tastier if these foods help support a desired self-identity

Tal, Aner; Gvili, Yaniv; Amar, Moty - In: Psychology & marketing 39 (2022) 4, pp. 701-714

Persistent link: https://www.econbiz.de/10013165426

How counterfeits infect genuine products : the role of moral disgust

Amar, Moty; Ariely, Dan; Carmon, Ziv; Yang, Haiyang - In: Journal of consumer psychology : JCP : the official … 28 (2018) 2, pp. 329-343

Persistent link: https://www.econbiz.de/10011858710

Moving up in taste : enhanced projected taste and freshness of moving food products

Gvili, Yaniv; Tal, Aner; Amar, Moty; Wansink, Brian - In: Psychology & marketing 34 (2017) 7, pp. 671-683

Persistent link: https://www.econbiz.de/10011738048

Can political cookies leave a bad taste in one's mouth? : political ideology influences taste

Tal, Aner; Gvili, Yaniv; Amar, Moty; Wansink, Brian - In: European journal of marketing : EJM 51 (2017) 11/12, pp. 2175-2191

Persistent link: https://www.econbiz.de/10011773867

Financial reporting misconduct : evidence from the field

Amar, Moty; Chen, Ester; Gavious, Ilanit; Weihs, Hagit - In: Finance research letters 47 (2022) 1, pp. 1-9

Persistent link: https://www.econbiz.de/10013457302