Purpose: The purpose of this paper is to describe the application of soft systems methodology (SSM) to address the problematic situation of low opt-in rates for Precision Health-Care (PHC). Design/methodology/approach: The design logic is that when trust is enhanced and compliance is better...

"This book explores the various dimensions of environmental, social, and economic issues that drives management of resources and decision making in the face of adverse impacts of tourism and urbanization through empirical research, policy inputs and best practices alternatives suitable for...

1. Disruptions and value in the interactive digital media marketplace / Omar El-Sawy and Francis Pereira -- 2. A comparison of pricing strategies for digital goods / Peng Lei, Kristy Shi and Tahani Iqbal -- 3. The case for variable pricing of IDM / Ankit Bansal, Desai Mayura Manohar and S....