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The effect of social media marketing on consumers' purchase intention of organic food : the role of perceived value, trust and social identity
Bee Lian Song; Liew, Chee Yoong; Muthaloo Subramaniam; … - In: International journal of electronic marketing and … 15 (2024) 5, pp. 519-540
Persistent link: https://www.econbiz.de/10015064018
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Consumer behavior and purchase intention for organic food : a review and research agenda
Rana, Jyoti; Paul, Justin - In: Journal of retailing and consumer services 38 (2017), pp. 157-165
Persistent link: https://www.econbiz.de/10011743213
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Why do people buy organic food? : the moderating role of environmental concerns and trust
Tandon, Anushree; Dhir, Amandeep; Kaur, Puneet; … - In: Journal of retailing and consumer services 57 (2020), pp. 1-12
Persistent link: https://www.econbiz.de/10012305431
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Predicting green product consumption using theory of planned behavior and reasoned action
Paul, Justin; Modi, Ashwin; Patel, Jayesh - In: Journal of retailing and consumer services 29 (2016), pp. 123-134
Persistent link: https://www.econbiz.de/10011442367
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Consumer perceptions and intentions toward buying green food products : a case of Tanzania
Chao, Emmanuel; Uhagile, Glory Tito - In: Journal of international food & agribusiness marketing 34 (2022) 1, pp. 23-38
Persistent link: https://www.econbiz.de/10012821717
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Exploring local food consumption in restaurants through the lens of locavorism
Choi, Juwon; Park, Jeongdoo; Jeon, Hyeongjin; Asperin, … - In: Journal of hospitality marketing & management 30 (2021) 8, pp. 982-1004
Persistent link: https://www.econbiz.de/10012649566
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The interplay of product involvement and sustainable consumption : an empirical analysis of behavioral intentions related to green hotels, organic wines and green cars
Rahman, Imran - In: Sustainable development 26 (2018) 4, pp. 399-414
Persistent link: https://www.econbiz.de/10011973692
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Intention to purchase organic food among indian consumers : application of theory of planned behaviour
Kaur, Harmandeep; Navdeep Kaur - In: Metamorphosis : a journal of management research 22 (2023) 2, pp. 95-108
Persistent link: https://www.econbiz.de/10014583963
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Green advertising : examining the role of celebrity's credibility using sem approach
Kumar, Rakesh; Tripathi, Vibhuti - In: Global business review 23 (2022) 2, pp. 440-459
Persistent link: https://www.econbiz.de/10013256847
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Identify customer involvement during organic food purchase through FCB grid
Ghosh, Sanjukta; Barai, Parama; Datta, Biplab - In: Journal of international food & agribusiness marketing 31 (2019) 3, pp. 237-254
Persistent link: https://www.econbiz.de/10012180994