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Identifying the factors of internal green marketing : a scale development and psychometric evaluation approach

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Identifying the factors of internal green marketing : a scale development and psychometric evaluation approach

Qureshi, Ishtiaq Hussain; Mehraj, Danish - In: International Journal of Manpower 43 (2021) 3, pp. 786-804

Purpose: The purpose of this paper is to perform a psychometric evaluation of the internal green marketing (IGM) scale in the context of consumer, industrial and service industry from a developing economy. Drawing on IGM theory, this study validates the measurement scales to operationalize IGM...

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Emotional intelligence and personal demographic profile in the education system of India

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Transformational leadership and personal demographic profile in the education system of India

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Emotional intelligence and transformational leadership among academic leaders in institutions of higher learning

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Psychological expedient of multimedia in blended learning and metamemory satisfaction

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Analysing literature on financial well-being : a bibliometric approach

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Examining theories, mediators and moderators in financial well-being literature : a systematic review and future research agenda

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