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~institution:"AMA Winter Academic Conference <2020, San Diego, Calif.>"
~institution:"International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>"
~institution:"Lehmanns Media GmbH"
~subject:"Markenführung"
~type_genre:"Sammelwerk"
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Markenführung
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Ailawadi, Kusum L.
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AMA Winter Academic Conference <2020, San Diego, Calif.>
International Conference on Research on National Brand & Private Label Marketing <4., 2017, Barcelona>
Lehmanns Media GmbH
Gesellschaft zur Erforschung des Markenwesens
6
Springer Fachmedien Wiesbaden
4
American Marketing Association
1
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
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Forschungskolloquium anlässlich des 65. Geburtstages von Professor Dr. Manfred Helzer <1997, Berlin>
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Global Brand Conference <11., 2016, Bradford>
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Information Resources Management Association
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Institute for Corporate Culture Affairs <Frankfurt, Main>
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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International Conference on Research on National Brand & Private Label Marketing <6., 2019, Barcelona>
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Internationale Konferenz "DerMarkentag" <4, 2011, Berlin>
1
Internationale Konferenz "DerMarkentag" <5., 2014, Koblenz>
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Internationale Konferenz "DerMarkentag" <6., 2016, Berlin>
1
Internationale Konferenz "DerMarkentag" <7., 2018, Koblenz>
1
Internationaler Markentag <3, 2009, Wien>
1
Internationales Design Zentrum Berlin
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Markendialog <1, 1997, Frankfurt, Main>
1
Markendialog <12, 2008, Berlin>
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Markendialog <15, 2011, Berlin>
1
Markendialog <17., 2013, Berlin>
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Markendialog <8, 2004, Frankfurt, Main>
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Markendialog <9, 2005, Frankfurt, Main>
1
Marketing zwischen Theorie und Praxis e.V. / Alumni
1
Sankt-Peterburgskij Gosudarstvennyj Universitet / Kafedra Marketinga
1
Summer Educators' Conference <2012, Chicago, Ill.>
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Advances in national
brand
and private label marketing : fourth international conference, 2017
Martínez-López, Francisco J.
(
ed.
); …
-
International Conference on Research on National Brand …
-
2017
Persistent link: https://www.econbiz.de/10011664011
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