case in the French tomato sector, the research focus on the governance mechanisms, and especially authority and enforcement … mechanisms. We show that the collective organization can be analyzed as a combination of governance mechanisms. These mechanisms …

. Consequently managers in agricultural and food industries have to address the question of governance design, i. e. of choices … concerning the content and the architecture of business relationships. We will define network governance as the institutional … objective is to show that the design of network governance must follow a two-track principle of efficiency and effectiveness …

sustaining of value: context, actors, objectives, behaviors, resources, and governance mechanisms, internal and external … and on the manner resources and governance mechanisms are combined together. …

which can permit to create value in brand alliances : context, actors, objectives, behaviors, resources, governance … resources and using governance mechanisms. …

This article looks at the interactions between branding strategies and governance of vertical transactions. Branding … strategy refers to the choice of information provided to consumers through a brand name. Governance refers to contractual … interactions. We provide an empirical analysis based on case studies to illustrate how governance structures are aligned with …

and external governance mechanisms, such as contracts, informal devices and joint committees are commonly found on the … by brand alliances, several combinations of resources aligned with governance mechanisms are possible. The paper proposes …