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Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
Kroeber-Riel, Werner (honouree) - 1994
Persistent link: https://www.econbiz.de/10000507908
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Innovative Marktforschung
1983
Persistent link: https://www.econbiz.de/10000054961
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Marketing to an aging population : selected readings
Schewe, Charles D. (contributor);  … - 1990 - 2. ed
Persistent link: https://www.econbiz.de/10000837247
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Exploring online consumer shopping type behavior using big data clickstream information
Schellong, Daniel Andreas - 2018
Persistent link: https://www.econbiz.de/10012049302
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Determinants of product return behavior in fashion e-commerce
Matthies, Henrik Bernd Karl - 2016
Persistent link: https://www.econbiz.de/10011601152
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Evaluating different types of segmentation bases towards their link to consumer behavior in e-commerce
Scheuffelen, Stefan C. - 2017
Persistent link: https://www.econbiz.de/10011639112
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Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel - 2016
Persistent link: https://www.econbiz.de/10011686788