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Marketing management
58
Marketingmanagement
58
Marketing
35
Consumer behaviour
26
Konsumentenverhalten
26
Marketing theory
26
Marketingtheorie
26
USA
15
United States
15
Marktforschung
14
Theorie
14
Theory
14
Market research
13
Beziehungsmarketing
10
Relationship marketing
10
Selling
9
Verkauf
9
Internet marketing
8
Online-Marketing
8
International marketing
6
Internationales Marketing
6
Corporate Social Responsibility
5
Corporate social responsibility
5
Welt
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World
5
Absatz
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Brand management
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International market entry
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Internationaler Markteintritt
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Internet
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Knowledge management
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Wissensmanagement
2
03.12.1989
1
15.09.1991
1
17.02.1985
1
Absatzforschung
1
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1
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Book / Working Paper
57
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1
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Konferenzschrift
42
Collection of articles of several authors
26
Sammelwerk
26
Conference proceedings
23
Graue Literatur
10
Non-commercial literature
10
Elektronischer Datenträger
3
Medienkombination
2
Mehrbändiges Werk
2
Multi-volume publication
2
CD-ROM, DVD
1
Lehrbuch
1
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1
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1
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English
58
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Brown, Tom
2
Jaworski, Bernard J.
2
Shimp, Terence A.
2
Allen, Chris T.
1
Alvarez Mourey, James
1
Arnold, Todd J.
1
Baker, Stacey Menzel
1
Balazs, Anne L.
1
Bartels, Robert D. W.
1
Belk, Russell W.
1
Blair, Edward
1
Blanchard, Simon
1
Brady, Michael K.
1
Brown, James R.
1
Büschken, Joachim
1
Chandy, Rajesh K.
1
Childers, Terry L.
1
Cron, William L.
1
Cross, Samantha N. N.
1
Cutright, Keisha
1
Douglas, Susan P.
1
Epp, Amber M.
1
Evans, Kenneth R.
1
Ferrell, Odies C.
1
Grewal, Dhruv
1
Griffith, David
1
Hamilton, Rebecca W.
1
Hartline, Michael
1
Henderson, Geraldine Rosa
1
Hennig-Thurau, Thorsten
1
Hofacker, Charles F.
1
Houston, Michael J.
1
Hunter, Gary K.
1
Im, Subin
1
Inman, Jeffrey
1
Kamakura, Wagner A.
1
Kamins, Michael A.
1
Kerin, Roger A.
1
King, Robert L.
1
Krishnan, Ram
1
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American Marketing Association
National Bureau of Economic Research
217
Bundesstelle für Außenhandelsinformation <Köln>
160
OECD
154
Bundesagentur für Außenwirtschaft
139
Springer Fachmedien Wiesbaden
71
International Energy Agency
64
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
62
Singapur / Department of Statistics
43
International Monetary Fund
37
International Labour Organization (ILO), United Nations
33
Institute of Policy Studies <Singapur>
29
Institute of Southeast Asian Studies
27
Asian Development Bank
26
Deutsches Institut für Wirtschaftsforschung
26
Edward Elgar Publishing
26
Arbeitskreis Konjunktur des IWH
25
World Bank
25
Österreichisches Institut für Wirtschaftsforschung
25
Books on Demand GmbH <Norderstedt>
23
East Asian Bureau of Economic Research (EABER)
22
Food and Agriculture Organization of the United Nations
22
World Bank Group
22
Schweiz / Bundesamt für Statistik
21
FAO
20
Fraunhofer-Institut für System- und Innovationsforschung
19
Institut für Wirtschaftsforschung Halle
19
eSocialSciences
19
Europäische Kommission
18
Organisation for Economic Co-operation and Development
18
Sachverständigenrat zur Begutachtung der Gesamtwirtschaftlichen Entwicklung
18
Department of Statistics
17
European Society for Opinion and Marketing Research
17
Weltbank
17
World Tourism Organization
17
Europäische Kommission / Generaldirektion Landwirtschaft
16
Sonderforschungsbereich Ökonomisches Risiko <Berlin>
16
Travel Industry Association of America
16
Berenberg-Bank
14
Fördergesellschaft Marketing an der Universität Augsburg
14
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Series / American Marketing Association
9
Marketing theory and applications
7
Proceedings series / American Marketing Association
7
AMA educators' proceedings
6
... AMA educators' proceedings
1
2008 AMA educators' proceedings
1
AMA educators proceedings
1
AMA proceedings series
1
Combined proceedings (Spring Conference + Fall Conference)
1
EBSCOhost eBook Collection
1
Fall Conference / Abstracts of papers
1
Fall conference / Proceedings
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Marketing knowledge series
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ECONIS (ZBW)
58
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31
Enhancing knowledge development in marketing ; Vol. 19
Brown, James R.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003800380
Saved in:
32
Marketing theory and applications ; 2009=Vol. 20
Reynolds, Kristy
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003888769
Saved in:
33
Enhancing knowledge development in marketing ; Vol. 20
Kamins, Michael A.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10003976560
Saved in:
34
Marketing theory and applications ; 2010=Vol. 21
Brady, Michael K.
(
contributor
)
-
2010
Persistent link: https://www.econbiz.de/10009377649
Saved in:
35
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Ch...
Arnold, Todd J.
(
contributor
)
-
2013
Persistent link: https://www.econbiz.de/10009790455
Saved in:
36
Engaging customers : AMA Winter Marketing Educators' Conference 2014 ; Orlando, Florida, USA, 21 - 23 February 2014
Hunter, Gary K.
(
contributor
); …
-
Winter Marketing Educators' Conference <2014, Orlando, Fla.>
-
2014
Persistent link: https://www.econbiz.de/10010404712
Saved in:
37
Marketing theory and applications ; 2008=Vol. 19
Brown, Tom
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003736879
Saved in:
38
A world disrupted : marketing's role in understanding, adapting and transforming the business ecosystem : AMA Summer Academic Conference 2023 : AMA educators proceedings volume 34...
AMA Summer Academic Conference <2023, San Francisco, Calif.>
;
…
-
2023
Persistent link: https://www.econbiz.de/10014444468
Saved in:
39
Marketing theory and applications
American Marketing Association
-
Chicago, Ill. : American Marketing Association
-
1-
Persistent link: https://www.econbiz.de/10012385980
Saved in:
40
Marketing on fire : burning questions, hot new methods, and practical ideas with spreading : AMA educators proceedings volume 30 : Chicago, Illinois, USA 9-11 August 2019
Peres, Renana
-
AMA Summer Academic Conference <2019, Chicago, Ill.>
;
…
-
2019
Persistent link: https://www.econbiz.de/10012486208
Saved in:
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