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American Marketing Association
Agricultural and Applied Economics Association - AAEA
542
Springer Fachmedien Wiesbaden
515
Department of Agricultural, Food and Resource Economics, Michigan State University
236
Charles H. Dyson School of Applied Economics and Management, Cornell University
188
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147
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134
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98
NCR-134 Conference on Applied Commodity Price Analysis, Forecasting, and Market Risk Management
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29
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28
Springer-Verlag GmbH
28
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26
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25
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ECONIS (ZBW)
70
USB Cologne (EcoSocSci)
30
OLC EcoSci
3
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1
Journal of
marketing
American Marketing Association
-
Thousand Oaks, CA : Sage Publishing
;
früher: Chicago, Ill.
;
…
-
1.1936/37 -
Persistent link: https://www.econbiz.de/10000356867
Saved in:
2
Journal of
marketing
research : JMR
American Marketing Association
-
1964-: Thousand Oaks, CA : SAGE Publishing
;
1964-2018: …
-
1.1964 -
Persistent link: https://www.econbiz.de/10000356868
Saved in:
3
The brand
marketing
book : creating, managing, and extending the value of your brand
Marconi, Joe
-
2000
into trouble -- Brand "personality" and extension positioning : a brand
marketing
casebook -- A crash course in brand …
marketing
-- Brand
marketing
: today and tomorrow …Internationally respected
marketing
consultant Joe Marconi shows how to build a "value-added" brand in today …
Persistent link: https://www.econbiz.de/10011479614
Saved in:
4
Journal of
marketing
research
American Marketing Association
-
Thousand Oaks, CA : Sage Publishing
;
1964-2018: …
-
1.1964 -
Persistent link: https://www.econbiz.de/10001637233
Saved in:
5
Journal of
marketing
American Marketing Association
-
Chicago, Ill. : Publications Group of the American …
-
1.1936/37 -
Persistent link: https://www.econbiz.de/10004138782
Saved in:
6
1998 AMA Winter Educators' Conference
Grewal, Dhruv
(
contributor
)
-
Winter Educators' Conference <1998, Austin, Tex.>
-
1998
Persistent link: https://www.econbiz.de/10004594725
Saved in:
7
ServiceScapes : the concept of place in contemporary markets
Sherry, John F.
(
contributor
)
-
1998
Persistent link: https://www.econbiz.de/10004367273
Saved in:
8
1996 AMA Winter Educators' Conference
Blair, Edward
(
contributor
)
-
Winter Educators' Conference <1996, Hilton Head Island, SC>
-
1996
Persistent link: https://www.econbiz.de/10004789601
Saved in:
9
1999 AMA Winter Educators' Conference
Menon, Anil
(
contributor
)
-
Winter Educators' Conference <1999, St. Petersburg, Fla.>
-
1999
Persistent link: https://www.econbiz.de/10004570146
Saved in:
10
Dictionary of
marketing
terms
Bennett, Peter D.
(
ed.
);
Anderson, Paul F.
(
contributor
)
-
1988
Persistent link: https://www.econbiz.de/10013541560
Saved in:
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