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~institution:"Books on Demand GmbH <Norderstedt>"
~institution:"Universität Mannheim"
~subject:"Consumer behaviour"
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Konsumentenverhalten kompakt : Typen - Theorien - Trends
Schneider, Willy
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2021
Persistent link: https://www.econbiz.de/10012502086
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Multisensorisches Marketing : eine empirische Untersuchung zum Einfluss auditiver und haptischer Reize auf das Konsumentenverhalten
Imschloß, Monika
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2014
Persistent link: https://www.econbiz.de/10010442047
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