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We study a market model in which competing firms use costly marketing devices to influence the set of alternatives … a function of the marketing devices employed by the firms. We examine the implications of this behavioral model in the … marketing devices and consumers’ conversion rates. …
Persistent link: https://www.econbiz.de/10008528545
When a firm decides which products to offer or put on display, it takes into account the products' ability to attract attention to the brand name as a whole. Thus, the value of a product to the firm emanates from the consumer demand it directly meets, as well as the indirect demand it generates...
Persistent link: https://www.econbiz.de/10008468565
business. We study whether this reform affects the composition of people who are drawn into entrepreneurship. New firms started …
Persistent link: https://www.econbiz.de/10011145401
We develop a theory of innovation for entry and sale into oligopoly, and show that an invention of higher quality is more likely to be sold (or licensed) to an incumbent due to strategic product market effects on the sales price. Preemptive acquisitions by incumbents are shown to stimulate the...
Persistent link: https://www.econbiz.de/10008865973
Individuals and business owners engage in an increasingly complex array of financial decisions that are critical for their success and well-being. Yet a growing literature documents that in both developed and developing countries, a large fraction of the population is unprepared to make these...
Persistent link: https://www.econbiz.de/10008611017
We provide, for the first time, comparative evidence of the impact of various types of extreme events – natural disasters, terrorism, and violent conflicts – on the perceptions of entrepreneurs concerning some key entrepreneurial issues – such as fear of failure in starting a business...
Persistent link: https://www.econbiz.de/10008692319
designed to elicit the SME owners’ confidence in their ability to manage their business and deal with any future difficulties …
Persistent link: https://www.econbiz.de/10011083751
populations. First, more that demonstrating the importance of cultural diversity for entrepreneurship, we show that the type of …
Persistent link: https://www.econbiz.de/10011083888
. This suggests that financial deepening contributed to poverty alleviation in rural areas by fostering entrepreneurship and …
Persistent link: https://www.econbiz.de/10011083926
In the large literature on firm performance, economists have given little attention to entrepreneurs. We use deaths of more than 500 entrepreneurs as a source of exogenous variation, and ask whether this variation can explain shifts in firm performance. Using longitudinal data, we find large and...
Persistent link: https://www.econbiz.de/10011083991