Showing 1 - 10 of 166
This paper focuses on the notion of corporate social responsibility (CSR) within the franchising sector. More specifically, a set of research hypotheses derived from Regulation Theory and Transaction Cost Analysis addresses the relationships first between the chain size and the extent of...
Persistent link: https://www.econbiz.de/10009650736
This paper deals with the performance of franchise chains related to their percentage of company-owned outlets (PCO). This research uses a Data Envelopment Analysis (DEA) to assess franchise chains’ efficiency, and a meta-frontier approach to analyze chains’ efficiency between and across...
Persistent link: https://www.econbiz.de/10009650737
L’objet de cette étude est d’évaluer les effets de l’Hadopi (Haute Autorité pour la Diffusion des OEuvres et la protection des droits sur Internet) sur les pratiques de consommation d’oeuvres musicales et audiovisuelles. L’Hadopi peut avoir potentiellement trois types d’effets :...
Persistent link: https://www.econbiz.de/10010969011
Several studies have highlighted the role of feedback mechanisms in the success of electronic marketplaces. In this current experiment, we attempt to isolate experimentally the role of reputation and social (dis)approval associated to ratings using a trust game experiment with the opportunity to...
Persistent link: https://www.econbiz.de/10010854381
On mobile phone markets that have reached the maturity stage, customer recommendation becomes a critical focus for operators to attract subscribers from rival operators. Referral propensity is also an indicator of subscriber satisfaction and loyalty. The aim of this paper is to examine the...
Persistent link: https://www.econbiz.de/10010854385
Within developed countries, the market penetration of cell phones and the Internet has progressed in tandem and the point of market saturation is nearly to be reached in both markets. In contrast, the African continent has been characterized by a more uneven level of progress, with the...
Persistent link: https://www.econbiz.de/10010854388
This paper aims to study how Facebook use influences individual well-being. We use a survey conducted on a representative sample of 2,000 French Facebook users. Our results show that Facebook interferes with subjective well-being through its effects on friendships and self-esteem. Hence we find...
Persistent link: https://www.econbiz.de/10011212278
In 2010 sponsored search advertisements generated over $12 billion in revenue for search engines in the US market and accounted for 46% of online advertising revenue. A substantial portion of this revenue was generated by the sale of search keywords using an auction mechanism. We analyze a...
Persistent link: https://www.econbiz.de/10009650738
As people are spending more time online, it is important to evaluate the impact of Internet use on individual well-being. Internet use yields direct utility and economic returns (e.g. better job, higher productivity) that may increase life satisfaction. But the Internet might also have...
Persistent link: https://www.econbiz.de/10009283640
This article aims to examine how the size of file-sharing communities affects their functioning and performance (i.e. their capacity to share content). Olson (1965) argued that small communities are more able to provide collective goods. Using an original database on BitTorrent file-sharing...
Persistent link: https://www.econbiz.de/10009283641