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This paper analyses the quality provision of interrelated market firms under different market structures both theoretically and empirically. A theoretical model is built, where a media firm offers newspapers in a primary market and advertising space in the secondary market. Furthermore, the...
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optimising profits. Because print media markets are highly concentrated a monopoly-monopoly model is built, where both markets … are of monopolistic structure. Moreover, a monopoly-duopoly model is considered, where only the reader market is …
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