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~institution:"Econometrisch Instituut <Rotterdam>"
~person:"De Houwer, Jan"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Van Kerckhove, Anneleen"
~person:"Vandecasteele, Bert"
~person:"Verhoef, Peter C."
~subject:"Health risk"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
~type_genre:"Graue Literatur"
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De Houwer, Jan
Laroche, Michel
Loureiro, Sandra Maria Correia
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Verhoef, Peter C.
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Econometrisch Instituut <Rotterdam>
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On combining revealed and stated preferences to forecast customer behavior : three case studies
Verhoef, Peter C.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001644170
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