economics, highlighting ways that economic research can help to understand sports better and the ways that sport provides …

meaningful insight into sport marketing from the central perspectives of authenticity and engagement. It explores new thinking on … a variety of key subjects such as sport participation, fan experience and shared brand equity. Key Features: - Utilises … the two types of sport marketing in sync, and in developing new sport products. The Concise Introduction to Sport …

"This thoroughly updated second edition of the Encyclopedia of Sport Management is an authoritative reference work that … encapsulates sport management through rigorous examination of a broad range of sports and sport-related concepts. This major work … academics and researchers focusing on sport management, sport marketing, sport communication and business. Key features …

"Services in Sport Management is a scholarly examination of the multifaceted intricacies of the sports industry …

important, yet under-researched, issue in the field of sports economics. It places great emphasis on the notion that sport is a … / Haifang Huang and Brad R. Humphreys -- 9. Subjective well-being and engagement in sport : evidence from England / David … activity and subjective well-being : an empirical analysis / Georgios Kavetsos -- 12. Sport opportunities and local well …

This book offers a comparative perspective on the economics of sport and highlights both the similarities and … differences in the North American and European models of sport. It tackles policy issues, such as the organising, financing and … the impact of sport and sports events on local communities and the wider economy providing a useful contrast of methods …