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"Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. Tracking the seismic shifts in consumerism over time,...
Persistent link: https://www.econbiz.de/10014372517
Contents: Introduction: The 'country' vs. 'Place' and 'marketing' vs. 'Branding' conundrum / Nicolas Papadopoulos and Mark Cleveland -- Part I: 'birds of a feather, all over the place': My neighbourhood, my town, my country -- 1. Conceptions of place: From streets and neighbourhoods to towns,...
Persistent link: https://www.econbiz.de/10012665636
: Theory, and Evidence from eBay', Journal of Economics and Management Strategy, 15 (2), Summer, 353-69 -- Gary E. Bolton …
Persistent link: https://www.econbiz.de/10012419900
. It provides an international, in-depth overview of the present state of knowledge and theory which will be indispensable …
Persistent link: https://www.econbiz.de/10011851128
Introduction: Marketing in emerging economies / Marin Marinov -- 1. Data collection procedures equivalence in emerging economy market research / Pervez N. Ghauri and Agnieszka Chidlow -- 2. Globalization, sustainability and marketing of health care in emerging market economies : doing good while...
Persistent link: https://www.econbiz.de/10012419924
Economic and policy implications of population aging / Robert Clark, Andrew Mason, Naohiro Ogawa -- Population aging, changing retirement policies and lifetime earnings profiles in Japan / Robert Clark, Naohiro Ogawa, Rikiya Matsukura -- Firm productivity, work-force age and educational...
Persistent link: https://www.econbiz.de/10012420024
"The study of Islamic economics provides an interesting complement to conventional economics as they both study economic behaviour to enhance human well-being. Muhammad Akram Khan articulates an expert view on how to use distinct approaches to achieve this in the context of Islamic economics. In...
Persistent link: https://www.econbiz.de/10014544811
This book attempts to shed light on why it is so difficult to develop and maintain successful businesses in the grocery e-commerce arena. Within the last five years, grocery e-commerce has experienced both consistent successes such as Tesco.com and irrevocable failures such as Webvan.com. Niels...
Persistent link: https://www.econbiz.de/10014473809
In this book, leading experts in the field examine the effects of the recent growth in concentration in the European food retailing sector. In particular, the book develops a number of buyer power propositions and builds on the previous work of several of the authors, to consider how the growth...
Persistent link: https://www.econbiz.de/10014474128
"This cutting-edge book unpacks the relationship between culture and consumer behavior to present the state-of-the-art in cross-cultural consumer research. Examining how culture shapes what consumers seek, evaluate and choose to purchase, Cross-Cultural Consumer Behavior explains why and how...
Persistent link: https://www.econbiz.de/10014287414