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Handbook on the economics of the internet
Bauer, Johannes M. (contributor);  … - 2016
Preface -- Introduction: The economics of the internet: an overview / Johannes M. Bauer and Michael Latzer -- Part II … Theoretical foundations -- 1. The industrial organization of the internet / Günter Knieps and Johannes M. Bauer -- 2. The internet … as a complex layered system / Stephen J. Schultze and Richard S. Whitt -- 3. A network science approach to the internet …
Persistent link: https://www.econbiz.de/10012419865
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Internationalizing the Internet : the co-evolution of influence and technology
Kim, Byung-Keun - 2005
This compelling book focuses on the global formation of the Internet system. It contests the common belief that the … Internet's adoption was inevitable and instead examines the social and economic processes that allowed to it to prevail over … Internet system -- 6. Internationalization and digital divide -- 7. Co-evolution : localization of the Internet system -- 8 …
Persistent link: https://www.econbiz.de/10011852106
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Information technology policy and the digital divide : lessons for developing countries
Giovannetti, Emanuele (contributor);  … - 2004
The proliferation of new information technologies throughout the world has raised some important questions for policymakers as to how developing countries can benefit from their diffusion. This important volume compares the advantages and disadvantages of the IT revolution through detailed...
Persistent link: https://www.econbiz.de/10011850760
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Internet entrepreneurship in Europe : venture failure and the timing of telecommunications reform
Waesche, Niko Marcel - 2003
European internet entrepreneurship. The effects of both the public promotion of venture capital investments as well as the …. The book contains a wealth of unique data on the failure of European internet ventures and draws several technology and …
Persistent link: https://www.econbiz.de/10011851743
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The economics of digital markets
Madden, Gary (ed.); Cooper, Russel (ed.) - 2009
This innovative book provides state-of-the-art analyses of the current condition of the economics of digital markets. The most recent developments in web technology are evolving, creating an increasingly deregulated environment. Much of the impetus for liberalisation is in response to multimedia...
Persistent link: https://www.econbiz.de/10014474041
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Law and economics from an evolutionary perspective
Atkinson, Glen W. - 2016
1. Evolutionary method in law and economics -- 2. Causes and consequences of the widening of the market: a case of cumulative economic evolution -- 3. The corporate form and the state -- 4. Interstate commerce and state regulation of business -- 5. Interstate commerce and federal regulation of...
Persistent link: https://www.econbiz.de/10012419870
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Research handbook of innovation and creativity for marketing management
Shiu, Eric C. C. (contributor) - 2017
Introduction / Eric Shiu -- 1. What is innovation? / Søren Harnow Klausen -- 2. Product design innovation - trade-off decisions on functionality, aesthetics and sustainability from the consumer perspective / Eric Shiu -- 3. Innovation performance in service industries - unlocking the intricate...
Persistent link: https://www.econbiz.de/10012419923
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Research handbook of marketing in emerging economies
Marinov, Marin (contributor) - 2017
Introduction: Marketing in emerging economies / Marin Marinov -- 1. Data collection procedures equivalence in emerging economy market research / Pervez N. Ghauri and Agnieszka Chidlow -- 2. Globalization, sustainability and marketing of health care in emerging market economies : doing good while...
Persistent link: https://www.econbiz.de/10012419924
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Handbook on place branding and marketing
Campelo, Adriana (contributor) - 2017
Contents: Section 1: Place branding: strategies and perspectives -- 1. The state of art: from country-of-origin to strategies for economic development / Adriana Campelo -- 2. Place branding in strategic spatial planning: challenges and opportunities of branding regions / Eduardo Oliveira and...
Persistent link: https://www.econbiz.de/10012419935
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Handbook of research on franchising
Hoy, Frank (ed.); Perrigot, Rozen (ed.); Terry, Andrew (ed.) - 2017
Contents: in memoriam by Patrick Kaufmann -- Foreward by Francine Lafontaine -- 1. Research contributions to understanding franchising / Frank Hoy, Rozenn Perrigot and Andrew Terry -- Part I Entrepreneurship -- 2. Managing entrepreneurial tensions in franchise systems / Anna Watson and Lola Dada...
Persistent link: https://www.econbiz.de/10012419947