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Travel behaviour : spatial patterns, congestion and modelling

Stern, Eliahu (contributor); Salomon, Ilan (contributor); … - 2002

Travel Behaviour is a challenging and original volume, adding to the growing literature focusing on understanding transportation systems. The book capitalises on actual scientific and applied developments in Europe, the importance of EC policies and the resultant trend in studying differences...

Persistent link: https://www.econbiz.de/10012420098

Decisions, preferences, and heuristics : an introduction to economic psychology and behavioral economics

Mir Artigues, Pere - 2023

elements together, the author presents a seminal model combining preferences and heuristics to explain choices in the …

Persistent link: https://www.econbiz.de/10014372512

Marketing automation and decision making : the role of heuristics and AI in marketing

Guercini, Simone - 2023

role of heuristics and marketers' decision making within the industry's growing utilisation of AI. Simone Guercini analyses … over a decade of research, arguing that heuristics remain an important behavioural indicator despite complex data …-driven models now characterising marketers' decision making. Key examples of heuristics within marketing automation are referenced …

Persistent link: https://www.econbiz.de/10014466849

Cost-benefit analysis and evolutionary computing : optimal scheduling of interactive road projects

Taplin, John H. E. (ed.); Qiu, Min (ed.); … - 2005

This book systematically addresses the issue of interdependence between road projects in a network, when prioritising and scheduling road expansion and maintenance. The book presents substantial applications for both rural and urban projects and to the optimization of maintenance. The authors...

Persistent link: https://www.econbiz.de/10014474012

Elgar companion to Herbert Simon

Gigerenzer, Gerd (ed.); Modarres-Mousavi, Shabnam (ed.); … - 2024

"Honoring the life and work of Herbert Simon, this illuminating Companion provides an in-depth survey of one of the most prolific social scientists of our age. Mirroring the breadth of Simon's studies, chapters analyze his contributions to artificial intelligence, economics, entrepreneurship,...

Persistent link: https://www.econbiz.de/10014544819