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The formation of preferences is an elusive subject that many social scientists, and especially economists, have tended to avoid. In this original new book, Wilfred Dolfsma combines institutional economics with insights from the other social sciences to analyse the way in which preferences are...
Persistent link: https://www.econbiz.de/10011850628
media function -- Conclusion -- References -- The Four Es: ingredients for successful social advertising / Linda Brennan … advertising toolkit -- Case 1: NSW Health - 'Safe Sex. No Regrets' campaign -- Case 2: Cancer Institute NSW - 'Breast Cancer … -- The use of emotions in social marketing and social advertising / Tej Pochun, Linda Brennan and Lukas Parker …
Persistent link: https://www.econbiz.de/10012416732
Recommended readings (Machine generated): C. Christou and N. Vettas (2008), 'On Informative Advertising and Product …), 'Advertising and Prices as Signals of Quality in a Regime of Price Rivalry', International Journal of Industrial Organization, 20 … Advertising', International Economic Review, 43 (3), August, 919-43 -- Ganesh Iyer, David Soberman and J. Miguel Villas-Boas (2005 …
Persistent link: https://www.econbiz.de/10012419845
decision / Anne Risselada and Veronique Schutjens -- 12. How to explain gender differences in self-employment ratios. Towards a …
Persistent link: https://www.econbiz.de/10012419940
1. An institutional perspective on entrepreneurship in international business -- 2. Transnational entrepreneurship in two contrasting Asian contexts : Hong Kong and Singapore -- 3. City-states and their global reach : outward investments from Hong Kong and Singapore -- 4. Entrepreneurs in...
Persistent link: https://www.econbiz.de/10012419975
It is now widely acknowledged that institutions are a crucial factor in economic performance. Major developments have been made in our understanding of the nature and evolution of economic institutions in the last few years. This book brings together some key contributions in this area by...
Persistent link: https://www.econbiz.de/10012420017
pt. 1. Economics and other social sciences : relationships and boundaries -- pt. 2. New light on rationality, social relations and the environment -- pt. 3. Flexibility, routines and production in economics and social sciences.
Persistent link: https://www.econbiz.de/10012420027
This important book addresses the organizational and economic implications of the new technologies of information and communication. Jannis Kallinikos analyses the recent spectacular growth of information and the self-propelling processes through which technological information is increasingly...
Persistent link: https://www.econbiz.de/10011851890
This comprehensive Research Review discusses seminal contributions by leading scholars on institutions and governance in developing countries. It analyses key theoretical perspectives on institutions and the empirical evidence of the role of institutions in economic development. Further, it...
Persistent link: https://www.econbiz.de/10011852172
"This book of selected essays presents constructive analyses of vital economic problems confronting the United States since the 1970s, giving special attention to challenges facing working families. The analyses, produced by Charles Whalen over three decades, address the causes and consequences...
Persistent link: https://www.econbiz.de/10013400371