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A research agenda for brand management in a new era of consumerism
King, Ceridwyn (ed.); Murillo, Enrique (ed.) - 2023
"Elgar Research Agendas outline the future of research in a given area. Leading scholars are given the space to explore their subject in provocative ways, and map out the potential directions of travel. They are relevant but also visionary. Tracking the seismic shifts in consumerism over time,...
Persistent link: https://www.econbiz.de/10014372517
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Corporate social responsibility in Europe : rhetoric and realities
Barth, Regine (contributor); Wolff, Franziska (contributor) - 2009
. These build on a new methodological and theoretical framework for assessing and explaining the sustainability impact of CSR … and explaining the sustainability impact of CSR : case study findings -- pt. 4. CSR and public policy …
Persistent link: https://www.econbiz.de/10011851187
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An introduction to social entrepreneurship : voices, preconditions, contexts
Ziegler, Rafael (contributor) - 2009
Return the lost water back to the continents / Michal Kravcik -- Taking responsibility : breaking away from hate and violence / Judy Korn -- Not about the number of seats in parliament : education for democracy and its places / Krzysztof Stanowski -- We call it work / Philipp Albers, Holm Friebe...
Persistent link: https://www.econbiz.de/10011851783
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Multinational enterprises and the challenge of sustainable development
McIntyre, John R. (contributor);  … - 2009
Transnational corporations play a role in the design, diffusion, and consolidation of sustainable development in the context of globalization and multinational firms. In this timely book European and American contributors analyze this role and explore the complex and dynamic phenomena of...
Persistent link: https://www.econbiz.de/10011852074
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Research handbook of responsible management
Laasch, Oliver (ed.); Suddaby, Roy (ed.);  … - 2020
: Management frameworks -- 9. Sustainability management from a responsible management perspective / Markus Beckmann, Stefan …. Responsible management of sustainability tensions: a paradoxical approach to grand challenges / Connie Van der Byl, Natalie … responsibility, sustainability and ethics / Sébastien Mena and Jukka Rintamäki -- Part VI: Learning and development -- 32 …
Persistent link: https://www.econbiz.de/10012294210
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A research agenda for sustainability and business
Russell, Sally V. (ed.); Padfield, Rory W. (ed.) - 2023
state of the art of sustainability and business and assesses key challenges for the field. Multidisciplinary chapters … sustainability challenges facing businesses today, from socially responsible consumption behaviours and organisational resilience to … climate change and sustainability transitions in extractive industries. Its diverse contributions highlight the breadth and …
Persistent link: https://www.econbiz.de/10014246336
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Environmentally sustainable leadership : past, present, and future
Redekop, Benjamin W. - 2024
, corporate social responsibility, management and sustainability, and environmental management. It will also appeal to those …
Persistent link: https://www.econbiz.de/10014512181
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Handbook of research on marketing and corporate social responsibility
Hill, Ronald Paul (contributor); Langan, Ryan (contributor) - 2014
The strategic importance of Corporate Social Responsibility for both large and small businesses only continues to grow. This Handbook explores the complex relationship between marketing and social responsibility, with a focus on marketing as a driver for CSR initiatives. Written by many of the...
Persistent link: https://www.econbiz.de/10011851562
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Handbook on brand and experience management
Schmitt, Bernd H. (contributor);  … - 2008
This important Handbook explores new and emerging directions in both brand management research and practice. It encompasses a diverse set of approaches including the latest academic research offering new frameworks for understanding brand management, the researcher's perspective on current tools...
Persistent link: https://www.econbiz.de/10011851072
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Practicing responsibility in business schools : implications for teaching, research, and innovation
Asheim, Bjørn T. (ed.); Laudal, Thomas (ed.);  … - 2023
"Promoting more responsible action in relation to business sustainability, this book addresses the increasing … new challenges for sustainability. The book begins with a fresh perspective on the sustainability challenges posed by …
Persistent link: https://www.econbiz.de/10014437083