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Erasmus Research Institute of Management
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The added value of corporate brands : When do organizational associations affect product evaluations?
Berens, Guido A. J. M.
(
contributor
); …
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2002
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001660056
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Which brands gain share from which brands? : Inference from store-level scanner data
Oest, Rutger van
(
contributor
); …
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2003
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001811997
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Exploring emotional competence : its effects on coping, social capital, and performance of salespeople
Verbeke, Willem J. M. I.
(
contributor
); …
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2004
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[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001921554
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