//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Erasmus Research Institute of Management"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Media branding and value co-cr...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
7
Konsumentenverhalten
7
Beziehungsmarketing
3
Relationship marketing
3
Advertising effects
2
Betriebliche Wertschöpfung
2
Brand management
2
Customer satisfaction
2
Dienstleistungssektor
2
Internet
2
Kundenzufriedenheit
2
Markenführung
2
Marketing theory
2
Marketingtheorie
2
Perception
2
Service industry
2
Theorie
2
Theory
2
Value creation
2
Wahrnehmung
2
Werbewirkung
2
Advertising
1
Brand
1
Business organization
1
Category Management
1
Category management
1
Confidence
1
Consumption
1
Corporate reputation
1
Dienstleistungsqualität
1
EU countries
1
EU-Staaten
1
Fashion
1
Firmenimage
1
Fleischwaren
1
Hypothek
1
Immaterielle Werte
1
Innovation management
1
Innovationsmanagement
1
Intangible assets
1
more ...
less ...
Online availability
All
Free
10
Type of publication
All
Book / Working Paper
15
Type of publication (narrower categories)
All
Arbeitspapier
15
Working Paper
15
Graue Literatur
10
Non-commercial literature
10
Language
All
English
15
Author
All
Verhoef, Peter C.
6
Franses, Philip Hans
4
Donkers, Bas
2
Langerak, Fred
2
Verlegh, Peeter W. J.
2
Berens, Guido A. J. M.
1
Briggs, Robert O.
1
Bruggen, Gerrit H. van
1
Commandeur, Harry R.
1
Dekker, David J.
1
Dolfsma, Wilfred
1
Hesselink, Martijn Willem
1
Jong, Martijn de
1
Krackhardt, David
1
Loef, Joost
1
Qureshi, Sajda
1
Reinig, Bruce
1
Riel, Cees B. M. van
1
Schweizer, Tanja S.
1
Sloot, Laurens M.
1
Valck, Kristine de
1
Verbeke, Willem J. M. I.
1
Verwaal, Ernst
1
Vlagsma, Kristine
1
Vriens, Marco
1
Vroomen, Björn
1
Wiele, Ton van der
1
more ...
less ...
Institution
All
Erasmus Research Institute of Management
National Bureau of Economic Research
658
Springer Fachmedien Wiesbaden
464
IGI Global
177
OECD
80
Verlag Dr. Kovač
73
Books on Demand GmbH <Norderstedt>
54
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
48
Nomos Verlagsgesellschaft
47
American Marketing Association
45
Information Resources Management Association
43
Haufe-Lexware GmbH & Co. KG
40
Edward Elgar Publishing
38
Springer International Publishing
32
International Energy Agency
31
World Bank Group
30
European Association of Agricultural Economists - EAAE
29
Springer Gabler <Firma>
29
Université Paris-Dauphine (Paris IX)
29
Friedrich-Schiller-Universität Jena
28
Springer-Verlag GmbH
27
World Bank
27
Gesellschaft zur Erforschung des Markenwesens
26
Institut für Demoskopie Allensbach
26
RWTH Aachen
23
Universität Mannheim
23
Nordic Council of Ministers
21
Europäische Kommission / Gemeinsame Forschungsstelle
20
Verlag Franz Vahlen
20
Weltwirtschaftsforum
19
Organisation for Economic Co-operation and Development
18
Campus Verlag
17
Fachverlag für Wirtschafts- und Steuerrecht Schäffer <Stuttgart>
17
Shaker Verlag
17
Österreichisches Institut für Wirtschaftsforschung
17
NetLibrary, Inc
16
Wiley-VCH
16
Eric Cuvillier <Firma>
15
Europäische Kommission
15
FAO
15
more ...
less ...
Published in...
All
ERIM report series research in management
15
Source
All
ECONIS (ZBW)
15
Showing
1
-
10
of
15
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
The impact of brand and category characteristics on consumer stock-out reactions
Sloot, Laurens M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001721972
Saved in:
2
The effect of members' satisfaction with a virtual community on member participation
Langerak, Fred
;
Verhoef, Peter C.
;
Verlegh, Peeter W. J.
; …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001732897
Saved in:
3
Managing interactions between technological and stylistic innovation in the media industries : insights from the introduction of ebook technology in the publishing industry
Schweizer, Tanja S.
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001641697
Saved in:
4
Satisfaction attainment theory as a model for value creation
Briggs, Robert O.
(
contributor
);
Qureshi, Sajda
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002191224
Saved in:
5
Value creation and value claiming in make-or-buy decisions : evidence from the application service industry
Verwaal, Ernst
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001709651
Saved in:
6
The added value of corporate brands : When do organizational associations affect product evaluations?
Berens, Guido A. J. M.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001660056
Saved in:
7
Further thoughts on CRM : strategically embedding Customer Relationship Management in organizations
Verhoef, Peter C.
(
contributor
);
Langerak, Fred
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001701450
Saved in:
8
Dynamic effects of trust and cognitive social structures on information transfer relationships
Dekker, David J.
(
contributor
); …
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001658841
Saved in:
9
Predicting customer lifetime value in multi-service industries
Donkers, Bas
(
contributor
);
Verhoef, Peter C.
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001772103
Saved in:
10
Paradoxes of modernist consumption - reading fashions
Dolfsma, Wilfred
(
contributor
)
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10002103707
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->