The key objective of this multi-method, exploratory study was to investigate advertising and marketing practices in online social media (OSM) from the perspective of consumer behaviour and consumer protection. It aimed to identify and assess commercial practices in the context of OSM that could...

This behavioural study examined consumer choices in relation to food sustainability, and was carried out at the Milan Expo 2015 among EXPO visitors, by CentERdata, GFK, and Ecorys. This project examined two aspects related to consumer sustainability: consumer use of sustainability information...

The present report was based on data collected within the scope of a wider investigation that feeds into one of the Commission’s top priorities: to create a borderless Digital Single Market (DSM) across Europe. The Commission’s DSM strategy for Europe, announced on May 6, 2015, aims to...

In March 2013 the Report from the Multi-Stakeholder Dialogue on Comparison Tools was presented at the European Consumer Summit. The report highlighted challenges and shortcomings in the functioning of comparison tools, particularly with regards to the transparency and impartiality of...