of setting in market and marketing strategies. Lastly, it takes into account the emergence characteristics of new food …

present geographical indications as a powerful marketing strategy for competitiveness of the wine sub-sector in Republic of … descriptive analysis to make a relation between industrial property, marketing and competitiveness of wine sub …, supported by strong marketing strategy, should be considered as a risky process, if the legal protection of industrial property …

all participants of the agri-food chain are pressed to intensify marketing support of their goods. Aiming to reduce the … shopping behaviour and of development of competition, this study recapitulates main marketing trends on the food market in the …

marketing strategies. Such a strategy could concern food quality. In this case, three core areas influence consumers quality … information can be used to develop demand-oriented marketing activities (Kotler and Armstrong, 1994: 48). …

This paper considers the essence, significance and necessity of application of the marketing approach, i.e. planning …, organizing and control of marketing activities in tourist and rural tourist policy, intending to add to competitiveness of the … tourism offer in Bosnia and Herzegovina. The paper elaborates theoretic and substantial aspects of marketing element in …

competition, bargaining power, and market access for producers. Growth in direct marketing, bypassing the services of cooperatives …, has occurred because the number of buyers has decreased and producers want to improve marketing efficiency or lower …

-the-counter animal health products (AHP). It provides practical information on AHP marketing strategies and methods for cooperative … during calendar year 1986. The exception was for 1987. Information. about five AHP suppliers and their marketing programs is …