the quality of raw materials. We consider different levels of consumer trust for a brand and we examine the incentive for …

trust perceived by farmers as well as the antecedents of trust. Overall satisfaction, the perceived neutrality of the …

through the satisfaction of first-order co-operatives with the relationship. In order to achieve this, a suitable theoretical …'s performance, its trust and perception of fairness are critical antecedents of the level of satisfaction of the first …-order cooperative satisfaction with the relationship. …

, making survival of the co-operative formula to depend on its capability to compete for the farmers’ satisfaction and …’ satisfaction with the co-operative and their intention to remain members in the long term. With data obtained from a sample of 320 … chain, the results obtained show that 1) the liquidation price is more important to predict the farmers’ satisfaction with …

’ satisfaction with current structures and services related to agricultural credit, as provided in Greece at present. On a second … level, this objective of this paper is to develop a typology of farmers, based on their satisfaction structures (by a … used to analyze the farmers’ satisfaction with agricultural credit. The first and most important factor is linked to the …

different aspects of food involvement based on importance attached to price, ease of preparation, nutrition, taste, and brand …