Showing 1 - 10 of 59
Price promotions are important marketing activities for (food) retailers; brand loyalty is a major requisite to foster brands' assets. Several theoretical papers have analyzed the relationship between price promotions and brand loyalty resulting in mixed or perhaps contradictory outcomes; only a...
Persistent link: https://www.econbiz.de/10009326242
developed during the process of socialisation are part of a culture and differ depending on one's cultural background. Therefore …, culture- specific values result in specific consumer behaviour. The aim of our paper is to combine research about buying … motives (generally speaking, consumers' personal values) and about culture- specific consumption patterns. Knowledge of these …
Persistent link: https://www.econbiz.de/10005060400
intentions in the case of broiler meat. In the case of each risk products the attitude-level variables had importance in … explaining the buying intentions. The heterogeneity of the respondents regarding the purchase intentions of risk products was … analysed by latent class logistic regression that included all three risk products. About 60% of the respondents belonged to …
Persistent link: https://www.econbiz.de/10009368366
concerning the influence of culture on the implementation of certification schemes, an empirical study was devised and conducted …
Persistent link: https://www.econbiz.de/10008555633
One environmental event verified during the last years in the Mediterranean sea is that the presence of tropical fishes is causing death of the original fauna. This has attracted the attention of not only the fishermen, but also that of the European Community and all of the associations (public...
Persistent link: https://www.econbiz.de/10009398377
Structuring preferences has been developed with econometric models using functional flexible parametric form and the exploring the perceptions about expressed and latent needs using different multivariate approaches. Purpose of this research is to explore the demand for a new drink using the...
Persistent link: https://www.econbiz.de/10004991718
crisis. This paper studies a crisis due to an alert concerning a risk of listeria on a raw milk camembert brand. The … investigation relies on individual data. Two results of risk economy are confirmed. Firstly, information has asymmetric effects …
Persistent link: https://www.econbiz.de/10005807449
. It suggest a microeconometric method for measuring flooding related risk preferences of affected individuals. The method …-experimental approach to measure differences in the risk attitudes of farmers located in high flooding risk areas versus farmers located in … low flooding risk areas is followed. Changes in flooding risk related behaviour over time is analysed and marginal effects …
Persistent link: https://www.econbiz.de/10009326162
specialisation as the classical instruments of coping with production risk. Although the measurement of embedded risk is often …
Persistent link: https://www.econbiz.de/10009326230
, ecological economic and econometric frameworks are developed and applied to evaluate potential risk-reducing effects of species … experiment covering in total 60 species and a period of 6 years. We find empirical evidence for the risk-reducing effect of … species diversity and the economic assessment reveals significant insurance values associated with diversity for a risk averse …
Persistent link: https://www.econbiz.de/10011124926