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~institution:"European Marketing Academy"
~institution:"European Travel Commission"
~institution:"Fachhochschule Reutlingen / European School of Business"
~person:"Anholt, Simon"
~subject:"Brand management"
~type_genre:"Non-commercial literature"
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Handbook on tourism destination branding
Anholt, Simon
(
introduction
)
-
World Tourism Organization
;
European Travel Commission
-
2009
-
First printing
Persistent link: https://www.econbiz.de/10014006811
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