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~institution:"European Marketing Academy"
~institution:"Harvard Graduate School of Business Administration"
~type_genre:"Conference proceedings"
~type_genre:"Reprint"
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Marketing
: progress, prospects, perspectives : 26th EMAC Conference, 20th - 23rd May 1997, Warwick Business School ; proceedings
1997
Persistent link: https://www.econbiz.de/10000677540
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2
Marketing
and competition in the information age : proceedings of the 28th EMAC conference, May 11 - 14, 1999, Humboldt University Berlin
Hildebrandt, Lutz
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001530954
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Ted Levitt on
marketing
Levitt, Theodore
-
2006
Persistent link: https://www.econbiz.de/10003314643
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Harvard business review on retailing and merchandising
2008
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[Reprint]
Persistent link: https://www.econbiz.de/10003725810
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