Narrow search
Showing 1 - 10 of 15
Cover Image
Konsumentenforschung : gewidmet Werner Kroeber-Riel zum 60. Geburtstag
Kroeber-Riel, Werner (honouree) - 1994
Persistent link: https://www.econbiz.de/10000507908
Cover Image
Innovative Marktforschung
1983
Persistent link: https://www.econbiz.de/10000054961
Cover Image
Exploring online consumer shopping type behavior using big data clickstream information
Schellong, Daniel Andreas - 2018
Persistent link: https://www.econbiz.de/10012049302
Cover Image
Determinants of product return behavior in fashion e-commerce
Matthies, Henrik Bernd Karl - 2016
Persistent link: https://www.econbiz.de/10011601152
Cover Image
Evaluating different types of segmentation bases towards their link to consumer behavior in e-commerce
Scheuffelen, Stefan C. - 2017
Persistent link: https://www.econbiz.de/10011639112
Cover Image
Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel - 2016
Persistent link: https://www.econbiz.de/10011686788
Cover Image
Understanding retailer payment transaction costs in B2C E-commerce
Grüschow, Robert Maximilian - 2017
Persistent link: https://www.econbiz.de/10011705390
Cover Image
Managing expectations : explaining and influencing post-purchase evaluations and return intentions in online retailing
Hellemann, Niklas Jan - 2017
Persistent link: https://www.econbiz.de/10011705406