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We conduct an empirical case study of the U.S. beer industry to analyze the disruptive effects of locally-manufactured, craft brands on market structure, an increasingly common phenomenon in CPG industries typically attributed to the emerging generation of adult Millennial consumers. We document...
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Reservations. The regime change represents a unique opportunity to quantify brand loyalty because it almost doubled the price of … premium-brand cigarettes, while Native brands were still untaxed. We use data from two different sources--the New York State … three-quarters remained brand loyal …
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The Middle East and North Africa (MENA) region shows high levels of unemployment rates among youth and the rate of … youth not in education, employment or training (NEET) is also among the highest in the world. In this context, one of the … more obvious reactions of youth facing unmet aspirations in the labour market is migration. The objective of the paper is …
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Drug copayment coupons to reduce patient cost-sharing have become nearly ubiquitous for high-priced brand …
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