This dissertation deals with the motivational foundations of consumer behavior. The dissertation utilizes insights mainly from motivational psychology, biology, and neuroscience to investigate why we are motivated to consume certain goods, but not others. In particular, the dissertation...

Growing appreciation of the novel challenges of climate change and environmental degradation is among the core drivers of the ongoing transformation in the food industry. In response to the growing costs for society and the environment, the broad reliance on large-scale and industrial methods of...

It is largely undisputed within the social sciences that genes, which influence human motivation and behavior must have been subject to the forces of natural selection in the same manner as genes, which determine physical traits and characteristics. In contrast, much less agreement has been...