Narrow search
Showing 1 - 10 of 157
Cover Image
The coming out of the "new consumer"
Batat, Wided - HAL - 2011
The postmodern paradigm based on a cultural and a symbolic perspective in marketing and consumer behaviour research … emerges from the criticism of the utilitarian logic that has prevailed in the research community in marketing and led …. As shown by Bergadaà (2006), researchers engaged in this path consider that the role of marketing in the contemporary …
Persistent link: https://www.econbiz.de/10009132769
Cover Image
Incentives and Governance of Distributer Networks :
Ruffier, Jean; Tan, Lihua - HAL - 2010
TAN Lihua & Jean RUFFIER (2010), Incentives and Governance of Distributer Networks : The Case of a Foreign-Funded Paint and Coating Materials Enterprise, Chinese Sociology and Anthropology, Spring 2010 issue, New York
Persistent link: https://www.econbiz.de/10009370864
Cover Image
Incentives and Governance of Distributer Networks : The Case of a Foreign-Funded Paint and Coating Materials Enterprise
Ruffier, Jean; Tan, Lihua - HAL - 2010
How a Japanese company managed a distributors network in China. The study describes some changes in firm strategies …
Persistent link: https://www.econbiz.de/10009370865
Cover Image
BASIC effect on global climate governance. Power changes and regime shifts
Berthaud, Pierre; Voituriez, Tancrède - HAL - 2013
the BASIC countries (Brazil, South Africa, India and China) in this indeterminacy. Mobilising the analytical tools of …
Persistent link: https://www.econbiz.de/10010820964
Cover Image
Cost optimisation in freight distribution with cross-docking: the N-echelon location routing problem
Gonzalez-Feliu, Jesus - HAL - 2010
Freight transportation constitutes one of the main activities that influences economy and society, as it assures a vital link between suppliers and customers and it represents a major source of employment. Multi-echelon distribution is one of the most common strategies adopted by the...
Persistent link: https://www.econbiz.de/10010552597
Cover Image
Innovation and R&D Activities in Virtual Team
Ebrahim, Nader Ale; Ahmed, Shamsuddin; Taha, Zahari - HAL - 2009
Innovation plays a central role in economic development, at the regional and national level. In the competitive environment companies are obliged to produce more rapidly, more effectively and more efficiently in new product development, which is a result of research and development (R&D)...
Persistent link: https://www.econbiz.de/10010898953
Cover Image
The importance of design for firms' competitiveness: a review of the literature
D'Ippolito, Beatrice - HAL - 2014
Scholars dedicated increasing attention towards appreciating how design has changed individuals' perception of new products, firms' understanding and formulation of strategy, or other relevant actors' approach to innovation and technology management. By emphasising the importance of design for...
Persistent link: https://www.econbiz.de/10010738948
Cover Image
Cost optimisation in freight distribution with cross-docking: N-echelon location routing problem
Gonzalez-Feliu, Jesus - HAL - 2012
Freight transportation constitutes one of the main activities that influences economy and society, as it assures a vital link between suppliers and customers and it represents a major source of employment. Multi-echelon distribution is one of the most common strategies adopted by the...
Persistent link: https://www.econbiz.de/10010592988
Cover Image
Virtual R & D teams in small and medium enterprises: A literature review
Ebrahim, Nader Ale; Ahmed, Shamsuddin; Taha, Zahari - HAL - 2009
Small and medium enterprises (SMEs) are the driving engine behind economic growth. While SMEs play a critical role in generating employment and supporting trade, they face numerous challenges, the prominent among them are the need to respond to fasting time-to-market, low-cost and rapid...
Persistent link: https://www.econbiz.de/10010820581
Cover Image
Virtual Teams: a Literature Review
Ebrahim, Nader Ale; Ahmed, Shamsuddin; Taha, Zahari - HAL - 2009
In the competitive market , virtual teams represent a growing response to the need for fasting time-to- market, low-cost and rapid solutions to complex organizational problems. Virtual teams enable organizations to pool the talents and expertise of employees and non-employees by eliminating time...
Persistent link: https://www.econbiz.de/10010820765