The targets of advertising have been traditionally defined through socio-demographic criteria such as age, gender and social class. These criteria serve as a means primarily for reaching a brand's existing or potential customers as effectively as possible.....

The article focuses on factors that affect individuals' effort to regain their employment. Despite the importance of getting people back to work, we do not yet know as much about factors that hinder such efforts. The research that is described in this article looked at two such factors: whether...

Le poids croissant du secteur non orienté vers le profit dans l'activité économique n'est pas le signe d'une transformation en profondeur du capitalisme mais d'un renforcement de ce dernier. En instituant une économie à 2 vitesses en termes de rémunération du facteur de production travail...

La valorizzazione e sviluppo del capitale sociale, inteso come catalizzatore e patrimonio di asset intangibili per l'impresa, ha rappresentato uno dei più efficaci rimedi anti-crisi per le imprese di tutto il mondo che hanno dimostrato di saper far fronte a momenti di seria difficoltà. Sebbene...

This paper proposes a model to analyze the dynamic relations between incentive contracts and analysts' effort in providing accurate research when both ethical and reputational concerns matter. First, we show that reputation picks up ability and thus serves as a sorting device: when analysts have...

Cet article concerne une nouvelle modalité d'externalisation : le crowdsourcing. Il vise à répondre à la question suivante : comment une opération de crowdsourcing permet-elle de créer de la valeur pour une organisation ? Dans le cadre d'une approche interprétative, une étude...