"This book reviews applications of open innovation concepts and strategies for SMEs development by accommodating … theoretical perspectives and case studies, covering open innovation in terms of policy, politics, economy, and culture …1. The case of region marketing of a Greek southwestern city: building a new image and personality of open innovation …

"This book unites knowledge on how SMEs can apply open innovation strategies to development by incorporating academic …Concepts, researches, and practices -- Research and practices on open innovation : perspectives SMEs -- Open innovation … : the case of bird ICT company -- A structural model for the design and implementation of open innovation -- A research …