Implementation of Internet-Based Marketing Channels -- Content is King? Interdependencies in Value Networks for Mobile Services … Perceptions of Continuous or Discontinuous Innovation -- Computer Self-Efficacy and the Acceptance of Instant Messenger Technology …

information technology innovation adoption in SMEs / Jaume Franquesa, Alan Brandyberry -- 3. Business process digitalization and … and IDT to predict the adoption of the Internet for B-to-B Marketing activities / Riyad Eid …