Creating and dominating new markets
Peter Meyer
| Year of publication: |
c2002
|
|---|---|
| Authors: | Meyer, Peter |
| Institutions: | AMACOM (contributor) |
| Publisher: |
New York, NY [u.a.] : AMACOM |
| Subject: | Marketingmanagement | Marketing management | Innovation | Marketing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XII, 241 S graph. Darst 24 cm |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Includes bibliographical references (p. 227 - 232) and index |
| ISBN: | 0-8144-0678-5 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001664481