Showing 1 - 8 of 8
This handbook is the comprehensive reference source for innovative knowledge on electronic surveys. It provides complete coverage of the challenges associated with the use of the Internet to develop online surveys, administer Web-based instruments, and conduct computer-mediated assessments. More...
Persistent link: https://www.econbiz.de/10011726175
1. The Myers-Briggs personality types -- 2. Enneagram personalities -- 3. Cognition, creativity and learning -- 4. The deepest inner self : a foundation for "emotional intelligence" -- 5. Areas of IT application -- 6. The emotionally intelligent IT organization -- 7. A call to action
Persistent link: https://www.econbiz.de/10011726410
"This book identifies learners' online behavior based on the theories in human psychology, defines online education phenomena as explained by the social and cognitive learning theories and principles, and interprets the complexity of cyber learning"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727472
"This book combines best practices and empirical research on social networking and other related technologies, emphasizing creative and innovative implementation across various disciplines"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728246
"This book bridges the gap between professional and academic perceptions of advertising in new media environments, defining the evolution of consumerism within the context of media change and establishing the practical issues related to consumer power shifts from supplier to user"--Provided by...
Persistent link: https://www.econbiz.de/10011726956
"This book unites recent research efforts in online multimedia advertising and includes introductions to basic concepts and fundamental technologies for online advertising, basic multimedia technologies for online multimedia advertising, and modern multimedia advertising schemes, theories and...
Persistent link: https://www.econbiz.de/10011727039
"Advertising, just like medicine and engineering, is a universal discipline of study, providing insight into understanding the business process anywhere in the world. Ideally, due to its universal nature, that is how advertising should be taught. For decades, marketers and advertisers have...
Persistent link: https://www.econbiz.de/10011727376
"This book focuses on the radically evolving field of advertising within the new media environment by covering new strategies, structural transformation of media, and changing advertising ethics"--Provided by publisher
Persistent link: https://www.econbiz.de/10011728180