Jham, Vimi (ed.); Puri, Sandeep (ed.) - 2014
"This book presents a collection of case studies highlighting the importance of customer loyalty, customer satisfaction … satisfaction with technology integrations / Ooi Chien Shing, Seng Kah Phooi, Ang Li-Minn -- Intensive care / Eric Van Genderen … -- Concentra BPO: the falling customer satisfaction / Shreya Dhingra -- A case study on customer experiential management at High …