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Strategic marketing in fragile economic conditions
Samanta, Irene (ed.) - 2014
"This book provides relevant theoretical frameworks and the latest empirical research findings relating to consumer confidence, marketing strategies, and the influence of trust during a time of economic crisis"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728060
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Enterprise modeling and computing with UML
Rittgen, Peter (contributor) - 2007
"This book bridges two fields that, although closely related, are often studied in isolation: enterprise modeling and information systems modeling. The principal idea is to use a standard language for modeling information systems, UML, as a catalyst and investigate its potential for modeling...
Persistent link: https://www.econbiz.de/10011726099
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Handbook of research on business process modeling
Cardoso, Jorge (contributor); Aalst, Wil van der (contributor) - 2009
adoption of a business process culture. This book aids managers in the transformation of organizations into world …
Persistent link: https://www.econbiz.de/10011726156
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Electronic supply network coordination in intelligent and dynamic environments : modeling and implementation
Mahdavi, Iraj (contributor); Mohebbi, Shima (contributor);  … - 2011
"This book presents cutting-edge knowledge on scientific approaches to the management of supply networks in a highly informed global environment with abundant dynamic and uncertain challenges"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011726922
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Handbook of research on hydroinformatics : technologies, theories and applications
Gasmelseid, Tagelsir Mohamed (contributor) - 2011
"This book provides relevant theoretical frameworks and empirical research findings in the area hydroinformatics to assist professionals to improve their understanding of the development and use of decision support tools to support decision making and integrated water management at different...
Persistent link: https://www.econbiz.de/10011726953
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Crisis response & management and emerging information systems : critical applications
Jennex, Murray E. (contributor) - 2011
"This book provides a comprehensive, cross disciplinary look at the advancing and understanding of organizational, technical, human, and cognitive issues associated with the use of information systems in responding and managing crises of all kinds"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011727108
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Technology and financial crisis : economical and analytical views
Koyuncugil, Ali Serhan (contributor);  … - 2013
2008-2011 world economic crisis, new paradigms, science methodology, information systems, and decision systems / Orhan … / Immo H. Wernicke -- World energy outlook and impact of oil prices on financial crisis / Altan Kolbay -- The economic crisis … of convenience between China and the US: sustainability of dollar-Wall Street regime in the post-2008 crisis / Oguz Dilek …
Persistent link: https://www.econbiz.de/10011727695
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Advanced topics in information technology standards and standardization research.
Jakobs, Kai (contributor) - 2006
This series of books features the most current research findings in all aspects of IT standardization research, from a diversity of angles, traversing the traditional boundaries between individual disciplines. Volume 1 presents a collection of chapters addressing a variety of aspects related to...
Persistent link: https://www.econbiz.de/10011725778
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Cases on worldwide e-commerce : theory in action
Raisinghani, Mahesh Sukhdev (contributor) - 2010
situations and challenges for a world in which IT is no longer restricted by corporate walls. …
Persistent link: https://www.econbiz.de/10011725881
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Contemporary research in e-branding
Bandyopadhyay, Subir (contributor) - 2009
This book presents research on the global issue of the Internet as a central organizing platform for integrating marketing communications and on using e-Branding to increase the visibility and success of companies in all business realms.
Persistent link: https://www.econbiz.de/10011725926