"This book provides relevant theoretical frameworks and the latest empirical research findings relating to consumer confidence, marketing strategies, and the influence of trust during a time of economic crisis"--Provided by publisher.

This book studies this issue thoroughly from an international, comparative, cross-cultural perspective, presenting research on management practices in American, European, Asian and Middle-Eastern high-tech companies, with particular focus on fieldwork-driven, but reflective, contributions.

"This book is the leading source of information for readers interested in this field of study as it promotes scientific discussion on policies and practice of cluster growth, as well as covers the emerging research topics which are going to define the future of the management of...

"This book brings together the various approaches that affect the superiority of a company's organizational performance and the gains they can make over their competitors by focusing on concepts such as organizational learning and intellectual capital"--Provided by publisher.

This series of books features the most current research findings in all aspects of IT standardization research, from a diversity of angles, traversing the traditional boundaries between individual disciplines. Volume 1 presents a collection of chapters addressing a variety of aspects related to...

This book presents research on the global issue of the Internet as a central organizing platform for integrating marketing communications and on using e-Branding to increase the visibility and success of companies in all business realms.

The increasing societal dependence on information technology has pushed cyber-security to the forefront as one of the most urgent challenges facing the global community. This book provides a valuable resource for academicians and practitioners by addressing the most pressing issues facing...

This book is a cyber terrorism brief that outlines many of the recent terrorist activities, political objectives, and their use of cyberspace. Much of this book is dedicated to illustrating the use of the global information infrastructure by terrorists for the communication and coordination of...