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This book takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This...
Persistent link: https://www.econbiz.de/10011726701
"This book explores important social issues that call for reform such as health care, self-perceptions, and corporate responsibilities to the environment, giving readers a guide to understanding and appreciation behind social marketing and how it can be used to positively alter social conscience...
Persistent link: https://www.econbiz.de/10011727817
"This book brings together innovative techniques and novel designs that aid in the development of multi-method studies and investigations, focusing on vital concepts such as data validity, triangulation, and reliability"--Provided by publisher.
Persistent link: https://www.econbiz.de/10011728091
The use of social media has gained a greater foothold in teen life as they embrace the conversational nature of interactive online media. However, general concerns exist among the public, community, schools, and administration that online social communication may pose more threats than benefits...
Persistent link: https://www.econbiz.de/10011725750
"This book attempts to bring together a selection of the latest results of state-of-the art research in image and video segmentation, one of the most critical tasks of image and video analysis that has the objective of extracting information (represented by data) from an image or a sequence of...
Persistent link: https://www.econbiz.de/10011725790
Even though there are various methods of access to the Internet and telephony with speeds and banwidths increasing, many consumers are not adopting the latest technologies. This book develops a conceptual model for examining consumer adoption, usage, and impact of broadband utilizing various...
Persistent link: https://www.econbiz.de/10011725920
This book covers issues, developments, and influences in technologies and their impact on modern global socioeconomics, including e-commerce, e-services, outsourcing applications, and consumer resources management.
Persistent link: https://www.econbiz.de/10011725921
Section I. Background -- 1. Google: Technological Convenience vs. Technological Intrusion -- 2. A Taxonomic View of Consumer Online Privacy Legal Issues, Legislation, and Litigation -- 3. Online Privacy, Vulnerabilities, and Threats: A Manager's Perspective --
Persistent link: https://www.econbiz.de/10011726482
This book addresses the computer recognition of music notation, its interpretation and use within various application contexts. It includes research in the field of image processing and pen-based computing, representation languages and web-based applications, and consolidates the successes,...
Persistent link: https://www.econbiz.de/10011726690
"This book bridges the gap between professional and academic perceptions of advertising in new media environments, defining the evolution of consumerism within the context of media change and establishing the practical issues related to consumer power shifts from supplier to user"--Provided by...
Persistent link: https://www.econbiz.de/10011726956