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Social web evolution : integrating semantic applications and Web 2.0 technologies

Lytras, Miltiadis D. (contributor); … - 2009

1. Exploring a professional social network system to support learning in the workplace / Anthony "Skip" Basiel, Paul Coyne -- 2. Knowledge producing megamachines : the biggest Web 2.0 communities of the future / Laszlo Z. Karvalics -- 3. Web 2.0 driven sustainability reporting / Daniel Süpke,...

Persistent link: https://www.econbiz.de/10011728928

Social media mining and social network analysis : emerging research

Xu, Guandong (contributor); Li, Lin (contributor) - 2013

"This book highlights the advancements made in social network analysis and social web mining and their influence in the fields of computer science, information systems, sociology, organization science discipline and much more"--Provided by publisher.

Persistent link: https://www.econbiz.de/10011727659

EPedagogy in online learning : new developments in web mediated human computer interaction

McKay, Elspeth (contributor) - 2013

Managing expectations: a changing landscape / Jo Coldwell-Neilson -- The role of social media as a tool for learning / Carole A. Bagley, William H. Creswell -- Assessment and learning partnerships in an online environment / Patrick Griffin ... [et al.] -- Development of the assessment design and...

Persistent link: https://www.econbiz.de/10011727711

Emerging technologies of text mining : techniques and applications

Prado, Hercules Antonio do (contributor); … - 2008

"This book provides the most recent technical information related to the computational models of the text mining … categorization / Domonkos Tikk, György Biró, and Attila Törcsvári -- Chapter 8. Text mining to define a validated model of hospital … structured text / Roberto Penteado and Eric Boutin -- Chapter 3. Automatic NLP for competitive intelligence / Christian Aranha …

Persistent link: https://www.econbiz.de/10011726062

Computer–mediated marketing strategies : social media and online brand communities

Bowen, Gordon (ed.) - 2015 - Online-Ausg.

"This book brings together marketing approaches and the application of current technology, such as social networking arenas, to show how this interaction creates a successful competitive advantage"--Provided by publisher.

Persistent link: https://www.econbiz.de/10011728121

Text mining techniques for healthcare provider quality determination : methods for rank comparisons

Cerrito, Patricia B. - 2010

. Risk adjustment based upon resource utilization -- 8. Text mining and patient severity clusters -- 9. Working from claims …

Persistent link: https://www.econbiz.de/10011726645

Virtual worlds and e-commerce : technologies and applications for building customer relationships

Ciaramitaro, Barbara L. (contributor) - 2011

"This book presents various opinions, judgments, and ideas on how the use of digitally created worlds is changing the face of e-commerce and extending the use of Internet technologies to create a more immersive experience for customers"--Provided by publisher.

Persistent link: https://www.econbiz.de/10011726918

Customer relationship management and the social and semantic web : enabling cliens conexus

Colomo-Palacios, Ricardo (contributor); … - 2012

"This book provides an overview of the field of the Semantic Web, social Web and CRM by uniting various research studies from different subfields, exploring the opportunities and challenges confronting organizations using Web 2.0 and 3.0"--Provided by publisher.

Persistent link: https://www.econbiz.de/10011727167

Handbook of research on effective advertising strategies in the social media age

Taşkıran, Nurdan Öncel (ed.); Yilmaz, Recep (ed.) - 2015

"This book focuses on the radically evolving field of advertising within the new media environment by covering new strategies, structural transformation of media, and changing advertising ethics"--Provided by publisher

Persistent link: https://www.econbiz.de/10011728180

Handbook of research on methods and techniques for studying virtual communities : paradigms and phenomena

Daniel, Ben Kei (contributor) - 2011

"This book satisfies the need for methodological consideration and tools for data collection, analysis and presentation in virtual communities, covering studies on various types of virtual communities, making this reference a comprehensive source of research for those in the social sciences and...

Persistent link: https://www.econbiz.de/10011726968

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