Showing 1 - 10 of 31
"This book bridges the gap between professional and academic perceptions of advertising in new media environments …1. An overview of digital media and advertising / Irene Dickey, William Lewis -- 2. Media evolution and the advent of … Web 2.0 / Laura Bright -- 3. Economic issues in media regulation / Edward Shinnick, Geraldine Ryan -- 4. Advertising in …
Persistent link: https://www.econbiz.de/10011726956
This book discusses the new aspects of digital watermarking in a worldwide context. Approached not only from the technical side, but the business and legal sides as well, it discusses digital watermarking as it relates to many areas of digital media. Broad in its approach, the book provides a...
Persistent link: https://www.econbiz.de/10011726001
Preface / Elsebeth Korsgaard Sorensen, Daithí Ó Murchú -- 1. Online communities and professional teacher learning : affordances and challenges / Norbert Pachler, Caroline Daly -- 2. Enhancing phronesis : bridging communities through technology / Anders D. Olofsson, J. Ola Lindberg -- 3....
Persistent link: https://www.econbiz.de/10011726094
Multiplatform e-learning systems are emerging technologies that provide integrated learning content to various accessing devices. This book addresses technical challenges, design frameworks, and development experiences of the future that integrate multiple mobile devices into a single...
Persistent link: https://www.econbiz.de/10011726462
1. Introduction / John Cowan -- 2. Introduction / Sue Moron-Garcia -- 3. What lecturers say helps and hinders their use of a virtual learning environment to support face-to-face teaching / Sue Moron-Garcia -- 4. Academic experiences of using VLEs / Barbara Newland, Martin Jenkins, Neil Ringan --...
Persistent link: https://www.econbiz.de/10011726638
The importance of semantics has been recognized in different areas of data and information management, including better access, exchange, interoperability, integration, and analysis of data. Semantics of data is about associating meaning to data, understanding what data represents, and improving...
Persistent link: https://www.econbiz.de/10011726662
This book bridges the gap between technology and education by presenting innovative research on the future of education. An essential reference on e-learning, this scholarly publication examines current research in technology enhanced learning, provides new didactic models for education, and...
Persistent link: https://www.econbiz.de/10011726744
With the growth and advancement of digital communication technology over the past decade and the advent of modern telecommunications and the Internet, the structure of human behavior and social interaction has been redesigned. This handbook is a compendium of over 50 scholarly works on discourse...
Persistent link: https://www.econbiz.de/10011726818
"This book aims to engage the complex relationship between technology, culture, and socio-economic elements by exploring it in a transnational, yet contextually grounded, framework, exploring diverse perspectives and approaches, from political economy to cultural studies, and from policy studies...
Persistent link: https://www.econbiz.de/10011726967
1. Disruptions and value in the interactive digital media marketplace / Omar El-Sawy and Francis Pereira -- 2. A comparison of pricing strategies for digital goods / Peng Lei, Kristy Shi and Tahani Iqbal -- 3. The case for variable pricing of IDM / Ankit Bansal, Desai Mayura Manohar and S....
Persistent link: https://www.econbiz.de/10011727209