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Information resources management journal : IRMJ ; an official publication of the Information Resources Management Association
Information Resources Management Association - 1988-: Hershey, Pa. : IGI Global; anfangs: Harrisburg, … - 1.1988 -
Persistent link: https://www.econbiz.de/10000370963
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Enterprise information systems : concepts, methodologies, tools and applications
Persistent link: https://www.econbiz.de/10008827704
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Electronic services : concepts, methodologies, tools and applications
2010
Persistent link: https://www.econbiz.de/10009006101
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Organizational learning and knowledge : concepts, methodologies, tools and applications
Persistent link: https://www.econbiz.de/10009346795
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E-marketing : concepts, methodologies, tools, and applications
2012
, methodologies, and research on e-marketing"--Provided by publisher …
Persistent link: https://www.econbiz.de/10009571330
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Brand culture and identity : concepts, methodologies, tools, and applications
Information Resources Management Association - 2019
Matiatou -- Social media marketing and value co-creation : a system dynamics approach / Francesca Costanza -- The impact of … integrated marketing communications on hotel brand equity : does national culture matter? / Maja eri, Irene Gil-Saura, Alejandro … communication for brand appeal and acceptance : an Indian approach / Smriti Ashish Pathak -- Towards leadership marketing : an …
Persistent link: https://www.econbiz.de/10011857410