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Advertising and branding : concepts, methodologies, tools, and applications
Information Resources Management Association - 2017
, strategies, and theories for the development of advertising and branding campaigns in the modern marketplace. Featuring extensive … coverage across a range of topics, such as customer retention, brand identity, and global advertising"--Provided by publisher. …
Persistent link: https://www.econbiz.de/10011728725
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International journal of enterprise information systems : an official publication of the Information Resources Management Association
Information Resources Management Association - Hershey, Pa. [u.a.] : IGI Publ. - 1.2005 -
Persistent link: https://www.econbiz.de/10003652580
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Supply chain management ; Vol. 3
2013
Persistent link: https://www.econbiz.de/10009727296
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Supply chain management ; Vol. 2
2013
Persistent link: https://www.econbiz.de/10009727297
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Supply chain management ; Vol. 1
2013
Persistent link: https://www.econbiz.de/10009727298
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Supply chain management : concepts, methodologies, tools, and applications
2013
Persistent link: https://www.econbiz.de/10009727322
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Agri-food supply chain management : breakthroughs in research and practice
Information Resources Management Association - 2017
"This book is a compendium of emerging perspectives on the development of an effective agricultural value chain and the optimization of supply chain management within the agriculture and food sectors, highlighting theoretical frameworks, real-world applications, and future outlooks." - Provided...
Persistent link: https://www.econbiz.de/10011552790
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Supply chain and logistics management : concepts, methodologies, tools, and applications
Information Resources Management Association - 2020
"This book centers on the effective management of risk factors and the implementation of the latest supply management strategies. It also explores the field of digital supply chain optimization and business transformation"--
Persistent link: https://www.econbiz.de/10012394639
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Supply chain management : concepts, methodologies, tools, and applications
2013
Persistent link: https://www.econbiz.de/10011727610
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Agri-food supply chain management : breakthroughs in research and practice
Information Resources Management Association - 2017
"This book is a compendium of emerging perspectives on the development of an effective agricultural value chain and the optimization of supply chain management within the agriculture and food sectors, highlighting theoretical frameworks, real-world applications, and future outlooks." - Provided...
Persistent link: https://www.econbiz.de/10011567751