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Cluster Initiatives in Poland as a Factor of Economic Development
Jarzebowski, Sebastian; Klepacki, Bogdan; Bezat, Agnieszka - International European Forum on Innovation and System … - 2012
competitiveness and innovativeness of companies and regions. The economic benefits achieved by companies participating in a cluster are varied and depend on the individual's experience, human and intellectual capital, organizational efficiency, etc. However, clusters are an important mechanism...
Persistent link: https://www.econbiz.de/10010914618
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Food Consumption, Food Chains and Market Evolution in São Tomé e Principe: A Case Study in Sub-Sahara Africa
Santo, Severino Espirito; Carvalho, Pacheco de; … - International European Forum on Innovation and System … - 2012
São Tomé e Principe is a small country in the middle of the Atlantic and exactly located at the Equator. It is a country where food consumption has been mainly dependent upon local production (where nature is very exuberant), but where imports, donations and globalization are determinant...
Persistent link: https://www.econbiz.de/10010914621
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An Assessment of Consumer Satisfaction for Food Retail Chains: A Case Study from Turkey
Akpinar, Goksel; Gul, Mevlut; Gulcan, Sinem - International European Forum on Innovation and System … - 2011
Consumer oriented marketing concept appeared to be effective in accordance to the shift from the traditional marketing … approach to the modern marketing approach. This process brings about the concept of customer value in retail food sector as it … firms into value based marketing concept. Due to the positive effect on the relationship between customer value and customer …
Persistent link: https://www.econbiz.de/10010914926
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Learning by Doing – Farmers’ Specialized Cooperatives Development in China
Sultan, Tursinbek; Huang, Zuhui; Larsen, Karin - International European Forum on Innovation and System … - 2011
In many of the developing (transition) countries, government is promoting the use of cooperatives as organizations that can help enhance the development of farmers and other communities. Agricultural cooperatives are believed to function as a tool for the government in promoting the economic and...
Persistent link: https://www.econbiz.de/10011069843
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Bringing Blue Ocean Strategy to FMCG Markets
Dusseldorf, Simon; Wubben, Emiel F.M. - International European Forum on Innovation and System … - 2012
An emerging concept in strategic management directed at finding new business and value propositions is the framework coined ‘Blue Ocean Strategy’ (BOS) by Kim and Mauborgne, from INSEAD, Fontainebleau. The authors developed the BOS-framework, which comprises of a set of tools, on the basis...
Persistent link: https://www.econbiz.de/10010880532
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Role of Sensory Attributes in the Food Marketing: An Exploratory Analysis in the Italian Organic Food Producers
Asioli, Daniele; Canavari, Maurizio; Pignatti, Erika - International European Forum on Innovation and System … - 2011
played by sensory properties in organic market, using a qualitative marketing research technique. Ten in-depth interviews …
Persistent link: https://www.econbiz.de/10010880612
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Food Cooperatives’ Innovations and System Dynamics in Local Food Networks
Katchova, Ani L.; Woods, Timothy A. - International European Forum on Innovation and System … - 2012
-ops as they are promoting and marketing local foods to their members/owners. Our findings show that food co-ops are much …
Persistent link: https://www.econbiz.de/10010914616
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Transparency Solutions for Increasing Trust along the Food Chain
Sebok, Andras; Berczeli, Attila; Molnar, Adrienn; Van … - International European Forum on Innovation and System … - 2011
The concept of products having designated country of origin was investigated. It was established that a coherent approach can be developed by systematic organisation and structuring of the available information. A working definition was developed for identification of successful practices in...
Persistent link: https://www.econbiz.de/10010914909
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Supply Chain Response to Institutional Markets’ Demand for Healthy and Sustainable Food Options
Abatekassa, Getachew - International European Forum on Innovation and System … - 2011
Institutional food buyers in the U.S. are increasingly demanding food products that are safe, traceable, healthier, local/regional, or sustainably produced and supplied. These markets consist of schools, universities, hospitals, charities, correction facilities, clubs and other similar...
Persistent link: https://www.econbiz.de/10010914910
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Price Setting in Food SMEs: Which Role for Marketing Capability? An Empirical Analysis in Italy
Banterle, Alessandro; Carraresi, Laura; Cavaliere, Alessia - International European Forum on Innovation and System … - 2011
their small dimension. In order to enhance their capability to decide the price, SMEs should focus mostly on marketing, as … price setting is a significant component of the marketing mix. This paper aims to evaluate the relationship between … marketing capability and price setting ability in traditional food SMEs, to outline the role to have well developed marketing …
Persistent link: https://www.econbiz.de/10010914913