Ashenfelter, Orley - 2007
a war to depose Iraqi ruler Saddam Hussein. In response, calls in the United States for a boycott of French products … the boycott calls were hurting their U.S. sales. Using a dataset of sales of nearly 4,700 individual wine brands, we show … that there actually was no boycott effect. Rather, sales of French wine dipped for two reasons. First, they experience a …