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Inhabitants become the important target group of place marketing along with other place consumers. The problem of defining criteria for the attractiveness of places for different inhabitants and classification of factors is one of the most important for the marketing policies aimed at...
Persistent link: https://www.econbiz.de/10010714136
The paper shows relationships between level of residential satisfaction and form of differentiation of marketing policy in place market segments. A combination of three criteria of place attractiveness (retention and attraction, conditions for natural growth, and settling) was chosen to classify...
Persistent link: https://www.econbiz.de/10010714152
A popular view in Russian studies argues that underdevelopment of Russian civil society is partly responsible for the failure of liberal idea in Russia. The fragmented society may see no alternative to massive government regulation, which is why support for a strong state is so high. If this...
Persistent link: https://www.econbiz.de/10010717751
This paper empirically analyzes the agglomeration-related productivity premium at the enterprise level of the manufacturing industry in Russia. A settlement is counted as part of an urban agglomeration in two cases: that of a large, central city and that of a town located within 50 kilometers of...
Persistent link: https://www.econbiz.de/10010720550