Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~institution:"Peter Lang GmbH"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
When Co-Creation Backfires : T...
Similar by subject
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
6
Konsumentenverhalten
6
Verbraucherverhalten
4
Deutschland
3
Germany
3
Internet marketing
3
Online-Marketing
3
Turkey
3
Türkei
3
Werbung
3
Advertising effects
2
Marketing
2
Public relations
2
Social Web
2
Social web
2
Werbewirkung
2
Öffentlichkeitsarbeit
2
Advertising
1
Advertising industry
1
Antitrust law
1
Außenhandel
1
Blockchain
1
Branchenentwicklung
1
COVID-19
1
China
1
Chronic disease
1
Chronische Krankheit
1
Controlling-Informationssystem
1
Coronavirus
1
Corporate Social Responsibility
1
Corporate reputation
1
Corporate social responsibility
1
Decision
1
Digitalisierung
1
Digitization
1
E-commerce
1
Economic policy
1
Einzelhandel
1
Electronic Commerce
1
Electronic human resource management
1
more ...
less ...
Online availability
All
Undetermined
10
Type of publication
All
Book / Working Paper
11
Type of publication (narrower categories)
All
Hochschulschrift
5
Collection of articles of several authors
3
Sammelwerk
3
Thesis
3
Aufsatzsammlung
2
Konferenzschrift
1
Language
All
English
8
German
3
Author
All
Aydın, Bayram Oğuz
2
Aydınlıoğlu, Ömer
1
Ayhan, Fatih
1
Bartholomäus, Natalie
1
Bayrak Meydanoğlu, Ela Sibel
1
Böhm, Stephan
1
Chiu, Candy Lim
1
Darıcı, Burak
1
Duğan, Özlem
1
Hoffmann, Sophie
1
Klein, Müge
1
Lange, Katharina
1
Mattmüller, Roland
1
Quint, Werner
1
Schmidt, Toni
1
Schuckmann, Eva
1
Smolnik, Stefan
1
Wang, Qun
1
Winzer, Peter
1
Winzer, Peter J.
1
Öztürk, Riza
1
Şahin, Emine
1
Șahin, Emine
1
more ...
less ...
Institution
All
Peter Lang GmbH
National Bureau of Economic Research
571
Springer Fachmedien Wiesbaden
251
Volkswirtschaftliche Fakultät, Ludwig-Maximilians-Universität München
61
IGI Global
59
OECD
52
American Marketing Association
40
Information Resources Management Association
35
Verlag Dr. Kovač
34
Books on Demand GmbH <Norderstedt>
30
International Energy Agency
30
C.E.P.R. Discussion Papers
26
European Association of Agricultural Economists - EAAE
26
Institut für Demoskopie Allensbach
26
Edward Elgar Publishing
21
Haufe-Lexware GmbH & Co. KG
21
Zentralausschuss der Werbewirtschaft
21
Nomos Verlagsgesellschaft
20
Nordic Council of Ministers
20
Université Paris-Dauphine (Paris IX)
20
Springer Gabler <Firma>
18
Universität Mannheim
18
Friedrich-Schiller-Universität Jena
17
EconWPA
14
Erasmus Research Institute of Management (ERIM), Erasmus Universiteit Rotterdam
14
European Society for Opinion and Marketing Research
14
INSEAD
14
Agricultural and Applied Economics Association - AAEA
12
Organisation for Economic Co-operation and Development
12
Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
12
Technische Universität Braunschweig
12
Axel-Springer-Verlag
11
Erasmus Research Institute of Management (ERIM), ERIM is the joint research institute of the Rotterdam School of Management, Erasmus University and the Erasmus School of Economics (ESE) at Erasmus University Rotterdam.
11
Gesellschaft für Konsum-, Markt- und Absatzforschung
11
RWI - Leibniz-Institut für Wirtschaftsforschung
11
RWTH Aachen
11
Österreichisches Institut für Wirtschaftsforschung
11
Christian-Albrechts-Universität zu Kiel
10
Erasmus Research Institute of Management
10
Springer International Publishing
10
more ...
less ...
Published in...
All
Schriften zu Marketing und Handel
2
Challenges in public health
1
Europäische Hochschulschriften / 2
1
Strategisches Marketingmanagement
1
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Differing outlook of contemporary
advertising
Aydınlıoğlu, Ömer
(
ed.
)
-
2019
Persistent link: https://www.econbiz.de/10012136970
Saved in:
2
Public relations and
advertising
theories : concepts and practices
Aydın, Bayram Oğuz
(
ed.
);
Șahin, Emine
(
ed.
); …
-
2018
Persistent link: https://www.econbiz.de/10011954468
Saved in:
3
New normal and new rules about international trade, economics and marketing
Ayhan, Fatih
(
ed.
);
Darıcı, Burak
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012618053
Saved in:
4
Research methods and techniques in public relations and
advertising
Aydın, Bayram Oğuz
(
ed.
);
Şahin, Emine
(
ed.
)
-
2017
Persistent link: https://www.econbiz.de/10012036892
Saved in:
5
Das Erfordernis einer Neubewertung der Medienwerbemärkte im deutschen und europäischen Kartellrecht : vor dem Hintergrund zunehmender Medienkonvergenz und crossmedialer Effekte bei...
Hoffmann, Sophie
-
2019
Persistent link: https://www.econbiz.de/10012105349
Saved in:
6
Digital transformation in business (theory/practice)
Bayrak Meydanoğlu, Ela Sibel
(
ed.
);
Öztürk, Riza
(
ed.
); …
-
Conference on Digital Transformation in Business <2019, …
-
2020
Persistent link: https://www.econbiz.de/10012216685
Saved in:
7
Shopper behavior at the point of purchase : drivers of in-store decision-making and determinants of post-decision satisfaction in a high-involvement product choice
Schmidt, Toni
-
2016
Persistent link: https://www.econbiz.de/10011459342
Saved in:
8
Mobile Marketing : eine experimentelle Studie über den Einfluss von mobilen Verkaufsfördermaßnahmen auf die Einstellungsbildung und die Verhaltensabsichten
Lange, Katharina
-
2017
Persistent link: https://www.econbiz.de/10011710364
Saved in:
9
Health seeking behavior and out-of-pocket expenditure on chronic non-communicable diseases in Sub-Saharan Africa : the case of rural Malawi
Wang, Qun
-
2018
Persistent link: https://www.econbiz.de/10011843925
Saved in:
10
Advanced e-business research : international trends & issues
Böhm, Stephan
(
ed.
);
Quint, Werner
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011670299
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
