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~institution:"Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde"
~isPartOf:"Analyzing the cultural diversity of consumers in the global marketplace"
~isPartOf:"Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics"
~isPartOf:"International marketing review"
~isPartOf:"Marketing and multicultural diversity"
~isPartOf:"Marketing letters : a journal of research in marketing"
~isPartOf:"Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde"
~person:"Geuens, Maggie"
~person:"Laroche, Michel"
~person:"Loureiro, Sandra Maria Correia"
~person:"Pelsmacker, Patrick de"
~person:"Schmitt, Bernd"
~person:"Verhoef, Peter C."
~subject:"Functional food"
~subject:"Konsumentenverhalten"
~subject:"Marktsegmentierung"
~subject:"Mode"
~subject:"Viral marketing"
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Functional food
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Geuens, Maggie
Laroche, Michel
Loureiro, Sandra Maria Correia
Pelsmacker, Patrick de
Schmitt, Bernd
Verhoef, Peter C.
Brengman, Malaika
3
Pozzi, Lorenzo
2
Van den Poel, Dirk
2
Buckinx, Wouter
1
De Houwer, Jan
1
De Man, Stefanie
1
De Wulf, Kristof
1
Gemmel, Paul
1
Smith, Scott M.
1
Steenhaut, Sarah
1
Swinyard, William R.
1
Van Kenhove, Patrick
1
Van Tomme, Delphine
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Vandaele, Darline
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1
Weijters, Bert
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
Published in...
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Analyzing the cultural diversity of consumers in the global marketplace
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
International marketing review
Marketing and multicultural diversity
Marketing letters : a journal of research in marketing
Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
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ECONIS (ZBW)
4
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The four dimensional impact of color on shoppers' emotions
Brengman, Malaika
(
contributor
);
Geuens, Maggie
(
contributor
)
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924707
Saved in:
2
Segmenting internet shoppers based on their web-usage-related lifestyle : a cross-cultural validation
Brengman, Malaika
;
Geuens, Maggie
;
Weijters, Bert
; …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924740
Saved in:
3
Developing a typology of airport shoppers
Geuens, Maggie
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001924756
Saved in:
4
Implicit attitudes toward green consumer behavior
Vantomme, Delphine
;
Geuens, Maggie
;
De Houwer, Jan
; …
-
2004
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001999821
Saved in:
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